
IRONMAN & Triathlon Coaching
Customised triathlon coaching for athletes of all levels. Written and prescribed for you by International Triathlon Coach, Paul Jones
Triathlon & IRONMAN Training Camps, held in the training paradise of Mallorca, France & Spain.
Free triathlon and IRONMAN coaching advice from Coach Paul Jones. Swim technique, race strategy, training tips and more.
An F4L Triathlon Coaching swim analysis consultation with video feedback is perfect if you are looking to develop your swimming performance.
Building Champions
-
Paul is really brilliant, great tailored sessions to my goals and ability and good feedback on where to improve etc. gives me the confidence that I might actually be able... read more to finish an IM!
Paddy Watts
June 7, 2026Paul’s coaching is top tier, he has helping me trying to improve my race results. Paul is a lovely guy, who is very supportive and invested in the people he... read more coaches , who regularly checks in to see how I’m managing and overall a very positive experience:)
Neve Hands
June 3, 2023I have found Paul through TrainingPeaks. I've had him as a coach for almost 2 years now, and the journey towards an Ironman has been fantastic. For the first time... read more I have completed the training program without being injured. I can only recommend Paul to other athletes.
Michael Collin
February 12, 2025 -
I’d been regularly training with F4L through group sessions and recently decided to make the progression into having a coach. There was never any doubt who I would ask to... read more help me. Paul is professional, knowledgeable, friendly, and dedicated to helping athletes at all levels improve – always going that extra mile. Having a coach adapting my training plan around a busy life – and lockdown – has been fantastic. Paul has provided a structure that has seen my performance consistently improve. If you’re looking to take your training to the next level, Paul will do that with sustainable hard work, motivation - and lots of fun.
James Potter
November 29, 2020Great 121 swimming improvement session. I'd picked up a lot of things from youtube up until that point that actually made what I was doing worse , simply because I... read more could not visualise what I was doing wrong, so I ended up doing the wrong things to 'correct' it. Paul was very helpful in identifying issues with my swimming technique and gave me specific drills/pointers to improve. The video footage enabled me to visualise the issues, act upon the advice given and make some immediate improvements. Paul used underwater headphones to keep me on track with practising the drills through the session which was a huge help too. I would highly recommend.
Helen McIntyre
March 3, 2024I’d been regularly training with F4L through group sessions and recently decided to make the progression into having a coach. There was never any doubt who I would ask to... read more help me. Paul is professional, knowledgeable, friendly, and dedicated to helping athletes at all levels improve – always going that extra mile. Having a coach adapting my training plan around a busy life – and lockdown – has been fantastic. Paul has provided a structure that has seen my performance consistently improve. If you’re looking to take your training to the next level, Paul will do that with sustainable hard work, motivation - and lots of fun.
James Potter
June 3, 2021 -
Excellent session to improve technique. It's eye opening seeing yourself back on video. Paul does a great job of pointing out areas to work on and tips on how to... read more achieve it.
Michael Lumb
May 11, 2025I've been coached by Paul for a number of years now and I can highly recommend his triathlon coaching. I have also spent time with Paul over the years on a... read more 121 basis correcting my swim stroke for triathlon in particular the open water aspect of swimming which has given me more efficiency and confidence.
Gary W
February 12, 2025After having a friend ping me a link to Paul’s triathlon camp, and comparing a lot of what is on offer, from other training camps, we found that T4L had... read more the most bang for buck. A great training schedule in a fantastic location. Never found myself feeling out of place, knowing my strengths and weaknesses, the coaches were outstanding in being able to push me to my full potential in training, with great coaching skills and tips. Can’t recommend enough, Paul’s coaching and/or training camps.
Annabelle Lancaster
February 20, 2024
Consistency. Sustainability. Balance.
Our three Triathlon Coaching pillars to success. From amateur to world champion, athletes need all three to meet their goals.
With our personalised training plans, we believe anyone can succeed, whatever your aims or ambitions.

FAQs
Whether it's an IRONMAN, triathlon, or an Olympic event, a coach can help you achieve your goal much more efficiently than alone.
Our personalised plans work for you, and can work around any barriers you may have.
Never - One of our favourite athletes completed her first ever IRONMAN at 70!
So many athletes train alone or follow a set plan, and wonder why they underperform at their big race, get sick leading up to the event, or acquire an injury in training.
Finding a way to balance your life around your training, keeping consistent, and training sustainably is key - and the way to do that is with our expertly-crafted, personalised plans.
No one can do their best without first knowing what their best is.
Our coaches offer so much that you just don't get alone:
Expertise - your coach has spent years learning their craft and developing their skills, experience, philosophies and knowledge.
Goal Setting - seeing so many athletes over the years means a clear understanding of realistic and manageable targets, and therefore a better way to reach your peak.
Care - your coach is there to give you constant advice, support and encouragement - and you don't get that alone.
Time Management - most F4L Triathletes end up training less hours and racing faster!
Your coach will include group sessions into your programs as social interaction, which is incredibly important to achieving your goals.
We have helped nurses, midwives, firemen and many other shift workers reach their peak. Your coach will work around your availability to create a training program specific that works not only for your body, but for your lifestyle.
You don’t need to buy any specific equipment. Your coach will work with the equipment you have available.
Many F4L athletes have been with the organisation for years.
The coach/athlete relationship takes time to develop and takes a commitment from both to succeed.
Your coach will work with you to either manage the injury, following the advice of any medical experts.
If you cannot run, a focus on cycling & swimming may be best for example.
Your coach will use Training Peaks to inform you of your training sessions which have been set.
A Premium account is included in the monthly IRONMAN Performance Coaching Package.
Your coach will work with you to identify which races you should target. Whether it is your first sprint Triathlon or first-time stepping up to an Olympic distance event, we'll find what you need.
Your coach will offer constant support via WhatsApp and Email. Some of the more engaging packages include more coach contact. You can find out more info at Training Programs.




